If you run a gardening business or something to do with the natural world, this combination is a great choice.ġ3. Olive green and brown - natural and simpleīuilding on from the suggestion of brown, here is a natural color combination that would suit a gardening business or natural skincare brand.įor an open, refreshing brand, these two colors are ideal. These colors are great for fashion brands and interior design.ġ1. Brown and Beige - reliable and conservativeīrown isn't used too often in logos so if you choose brown with a color that goes well, you'll certainly stand out. These two colors are inviting and open and are well suited to boutiques, consulting, and spas.ġ0. These colors are great for brands that really want to be taken seriously.Ĩ.Ĝhetwode blue and powder blue - invitingĪnother two shades of blue that work really well together. While both colors are shades of blue, they're great for an elegant and reassuring logo. These complementary colors create a feeling of excitement and a bit of spontaneity.ħ.ělue-Gray and Sapphire - elegant and prosperous Orange and navy - credible, entertainingĪs we've mentioned with regards to the color wheel, opposites go well together. This pairing is great for high fashion and high-end cosmetics.Ħ. Turquoise and dark purple - dependable and sereneĭark purple and turquoise are a great combination together. These are certainly 2 colors that look good together.ĥ. These colors are great for beauty brands or fashion. These colors aren't often seen side by side, but they definitely work well. This is a unique pairing that looks great together. The Los Angeles Lakers - yellow and purpleĤ.Here are some examples of good 2 color combinations in famous branding: Choosing colors that are opposite each other on the color wheel is the go-to for many. When using a two-color combination, brands often pick contrasting colors to make the logo eye-catching. This is seen as the industry standard for many logo makers. That said, many people prefer to use two colour combinations. With a single color, you ensure the simplicity of your design. If you think about the large, successful brands, how many can you think of that use more than three colors? I bet you can name one - and it's a big one - Google!īig brands that only use one color in their logosĪ large proportion of the most recognized global brands only use a single color in their logos - think Nike, Target, Volkswagen, Starbucks, and Apple. For logos and branding, it's much better to stick to one, two, or three colors in your logo. What are the colors that go together best?įirst things first, when it comes to choosing color, less is often more. Where to find logo inspiration lists helpful resources to help you jump-start your branding vision. Now that we've delved a little into the inner workings of color psychology, let's explore some of the colors that go good together best to inspire your branding. Is it a pink and yellow, pretty design or a bold, green and black one? The colors that you chose give a message to your customers and tell them exactly what to expect from your brand. Well, your brand's logo has its roots in the color you choose. So what can we take from this when it comes to designing our own logos? With the most iconic brands out there, millions of dollars will have gone into the logo designs and a huge part of that time will have been on discussions surrounding the color. Though it might not seem as though companies have put a lot of thought into their color combinations but the opposite is actually true. The chosen color or colors make people feel a particular way, even if it's just on a subconscious level. When brands choose color, psychology plays a big role. Where would McDonald's be if its golden arches weren't their iconic yellow? How would YouTube have fared without its white and red play button design? These iconic designs and their colors are just part and parcel of the entire brand as a whole. When it comes to branding, color plays a huge part.
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